Looney was a top award winner at the Communicator Awards this year. Our work was recognized across multiple clients and mediums including TV Commercials, Integrated Campaigns, Digital Marketing, Social Media, Print, Long From Content Films and Directing. Congratulations to our Bahlsen, Benzel-Busch, Cinch, Gym Source and our entire team.
Looney Named Top Video Production Agency by Agency Spotter
Looney Gets Bahlsen into the Oscars Swag Bag
Looney Lands Client on NBC's "George to the Rescue"
Gym Source Surpasses 1M Views in 1 Month
How well are most brands tracking marketing spend back to actual sales? Not many agencies are doing it well. We've closed the loop for our clients so we can really measure clicks to cash. Video continues to be a strong driver of consumer interaction and sales. For the holiday push we produced five TV and social media spots for Gym Source, which helped increase YouTube completion rates by more than 10% in just one month. Our COVID safe crews and process enable us to continue to create original content for our clients and drive their business forward. Our new studio helps us control the safety of our production environments even more. And our media tam can tie spend to in store traffic, and ultimately sales. We delivered more than 32 million impressions with an average frequency of 3.65 and a CTR double industry standard.
More importantly, we saw a 140%+ lift in qualified leads to stores in markets running cable with a record setting season for our client in sales. We are proud of creative, account, media and strategy working closely together to deliver and measure results.
Looney Makes Agency Spotter Top 30
Looney Gives Back
We asked our team to pick a charity of their choice for the agency to donate to in their name this holiday season.
Resolution #1: Be a Good Human
Looney makes NJBiz top 50 companies in NJ.
Looney makes NJBiz top 50 companies in NJ. We feel so fortunate to be amongst the leading companies in the garden state.
Looney named #1 Full-Service Agency in New Jersey.
New Jersey’s #1 Full-Service Agency.
Looney makes the Inc. 5000 as one of the fastest-growing companies in America and the top-ranked full-service agency in NJ. So proud of our team and appreciative of our clients!
AdPulp features Looney's Holiday Campaigns
Tune in to listen to the latest episode of AdChatter by AdPulp featuring our latest work for Gym Source.
Looney makes AdWeek’s list of fastest growing agencies globally.
“Looney created the trademarked Creative Strategist role, a hybrid position that combines research and data with creativity, which has accounted for growth across a wide range of categories. It boasts a flat structure and an anti-corporate culture, one that truly respects a work-life balance. Agency revenue has grown nearly 150% in the past two years.” Read more.
Looney makes AdWeek’s list of fastest growing agencies globally.
Looney sponsored Emerging Voices column in Ad Pulp.
Best Social Media Video Campaign of 2020
Our #YourHomeYourGymChallenge campaign for Gym Source was named as one of the best social media video campaigns of 2020 by Digital Journal. With over 7M impressions and 11M video views, we were able to increase engagement by 81%.
Ad Age’s NEXT: Brand success during the pandemic
Sean and Debbie Looney as panelists on Ad Age’s NEXT: Brand success during the pandemic and one-on-one with brand executives who are leading the change into the post-corona retail world.
Class of 2020, We Are So Proud of You. — #ProudParentsof2020Grads
Looney Helps Change the Auto Industry for First Time in a Century
Looney featured in Ad Pulp for "Hide Them At Home" campaign
Looney featured in Ad Pulp for our “Hide Them At Home” campaign for Bahlsen Cookies.